GA4 Adds Calculated Metrics to Reports
I spoke in my previous post on GA4 (GA4, 4 Things I Hate and 3 Things I Love) about how…
Read moreThis is where I talk about analytics, marketing and machine learning
I spoke in my previous post on GA4 (GA4, 4 Things I Hate and 3 Things I Love) about how…
Read moreI have to start this post by giving everyone a full confession. I have been a unapologetic and enthusiastic Google…
Read moreI have had a pretty long career in analytics, at least long in comparison to other analysts (+13 years). I…
Read moreI guess I was living under a rock for the last month and a half or so, because I had…
Read moreI’ve felt a little bit hypocritical over the last month or two as I feel as though I’ve been cheating….
Read moreAfter reading some of the quality work in blogs such as business-science.io and Practical Business Python, I have been waiting…
Read moreOver the years, most analysts, especially most analysts dealing with the operations of websites and/or mobile apps will find themselves…
Read moreOnline marketing channels such as Paid Search and Display Advertising are used by scores of organizations to improve outreach. Having…
Read moreGoogle Analytics has proven to be one of the most influential tools ever created for marketing analysis. Google is pretty…
Read moreI started my voyage into learning R by taking Datacamp’s online courses. After finishing courses on data manipulation in both…
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